The EU and the European Commission put a lot on emphasis to reboot Europe's economy and help Europe's citizens and businesses. The Entrepreneurship and Innovation is one key dimension of the Digital Agenda for Europe (DAE) which is the first of seven flagships initiatives under Europe 2020, the EU's strategy to deliver smart sustainable and inclusive growth.
Open Innovation 2.0 is also supported by the European Commission...

This article of the Entrepreneurship and Innovation dimension of DAE introduces the Open Innovation and the drive towards Open Innovation 2.0 which is specially supported by the Open Innovation Strategy and Policy Group (OISPG).

As presented by the European Commission in that article:

Open Innovation 2.0
Open Innovation 2.0 takes full advantage of cross-fertilisation of ideas and drives for experimentation and prototyping in real world, to speed up and increase the potential for innovation. It is a catalytic, positive approach for innovation which helps solving key European challenges by embracing change, not resisting it!
We [NB: the European Commission] drive the Open Innovation 2.0 paradigm towards recognition and adoption in Europe, in all sectors. The Open Innovation Strategy and Policy Group (OISPG) works on increasing knowledge and ICT intense sectors to respond to highly open and competitive ecosystems needed to create new markets and ICT and knowledge based products and services.
There are 5 key elements in the new innovation process:
    • Networking
    • Collaboration involving partners, competitors, universities, and users;
    • Corporate Entrepreneurship, enhancing corporate venturing, start-ups and spin-offs;
    • Proactive Intellectual Property Management: to create markets for technology;
    • Research and Development (R&D): to achieve competitive advantages in the market.

Quadruple Helix Model
We [NB: the European Commission] base our thinking on Quadruple Helix innovation models – involving institutional bodies, research sphere, business sector, and citizens in the process. This new generation of open innovation leads to stronger economic impact and better user experience in Europe.

Sources and links:

 See also: OISPG - the Open Innovation Strategy and Policy Group